It sounds almost too good to be true.
But for the right business, it’s one of the smartest customer acquisition tools available in Fort Wayne and Michiana.
My Deals Fort Wayne and My Deals Michiana aren’t just local deals websites. They’re customer acquisition platforms, built on the reach of Federated Media’s 10 radio station brands and powered by the audience data and digital tools that come with them. No outside deals platform can offer that combination, because no outside platform owns what we own.
When you become a My Deals partner, your business gets promoted across Federated Media’s 10 station brands and digital platforms, and you never pay to participate.
Your business can be featured through:
We do the marketing. We promote your offer. We introduce your business to new customers. That part costs you nothing.
Here’s what makes My Deals different from a typical deals site: it’s designed to fund your next campaign, not just fill seats today.
When customers purchase your promotional certificates, a share of those sales becomes advertising credit you can reinvest across Radio Advertising, Digital Display, Geotargeting, Content Marketing, Social Media Marketing, Search Engine Marketing, Digital Audio, Video Advertising, and more.
We hear that question a lot, and you should ask it.
Here’s the honest answer: the exposure is guaranteed. Your business gets promoted across our stations and platforms whether or not a single certificate sells. But the advertising credit only builds when certificates actually sell. No sales, no credit.
My Deals performs best for businesses built around memorable, shareable experiences:
If your business creates experiences people want to share with friends and family, My Deals can become one of your most effective ways to reach new customers.
You decide:
We’ll help you build an offer that attracts customers while protecting your margins.
Restaurants, family entertainment destinations, salons, fitness centers, home services, and specialty retailers across Michiana and Northeast Indiana use My Deals to gain visibility, attract first-time customers, and build repeat business.
Not every business is right for My Deals. But when it’s the right fit, the results can be remarkable.
If you’re looking to:
Let’s talk. We’ll walk through how the program works and help you figure out if it’s the right fit.
© 2026 Federated Media
