The Dance Marathon took place on April 19-20.  It started at noon at IUSB's campus.  Over 150 dancers got pledges to dance for 24 hours straight.  Another 250 people showed up to support the dancers and their cause.  Our stations (WAOR, WBYT, WLEG, WNIL, WRBR, WTRC and WYPW) were the stations solely responsible for promoting the event.  Four of our stations (WAOR, WBYT, WRBR and WYPW) also did live remotes at the event.  This inaugural event raised $17,000.

In addition to this, the Center for the Homeless held their actual auction event...this year with a different "twist"!  Local celebrities and prominent people competed in a dance competition.  They were paired up with professional dancers in order to accomplish this feat.  In addition to promoting the Dance Marathon, our stations drove traffic to the web site where people could vote for their favorite dancer...before the competition even took place.  The actual competition happened at the auction event on April 25th.  As a result of preliminary votes (each totaling $37 -- the amount it costs for one person to stay at the Center for one day) the Dancing with our Stars event began with a whopping $44,000.  That's just in on-line votes for the dancers!!

In the end the auction  total was $233,000 -- they normally only raise $150,000!  Take the $233,000 -- add the $17,000 from the Dance Marathon...the total climbs to $250,000.  Our stations were a big part of the success of this event! 

From March 28th to April 4^th, the B100 Morning Show with Cody and Deb conducted the B100 Small Give.

Cody and Deb received an email from a single mother of two, who was having a difficult time. Having just lost her job she was worried that she would be unable to continue making payments on her teenage son’s Cello, and he would have to drop out of band.

Cody and Deb selected a listener, Jaima Aldrich, and challenged her to make a difference for the family with Cody's and Deb’s Small Give. Aldrich was given $100 and a gas card.

At the end of the promotion, Aldrich had arranged to have the Cello paid off, and a one-year free maintenance plan. In addition, Aldrich conducted a food drive for the family netting over 500 canned goods, 100 pounds of meat and dozens of personal items.

Aldrich also arranged to have a mold problem taken care of and new drywall donated and hung in the family's home and coordinated this with a family stay at Splash Universe while the work was being done.

In all, Small Give was a two-week on air campaign.

 

WQHK raised over $67,000 in its first ever Country Cares for Kids Radiothon benefiting the children of St. Jude Research Hospital.  The two-day broadcast event was held on February 28th & 29th from 6 a.m. to 7 p.m.  The entire staff of the station was involved along with several community volunteers answering phones and mailing out pledge forms.

Several local businesses also donated time, incentive items, food for volunteers and money toward the event.  A concert featuring RCA recording artist, Jake Owen, was held on the first evening of the radiothon with over $2500 being raised for St. Jude at that event alone.  The entire WQHK staff is looking forward to next year's bigger and better Country Cares for Kids Radiothon.

 

MISHAWAKA, IN -- Did you happen to turn on your radio March 13 & 14th and find that B100 programming seemed a little different?  This difference was due to the annual B100 Country Cares Radiothon for St. Jude Children's Research Hospital.  This was B100's twelfth radiothon for St. Jude Hospital.  This year, in the pursuit to show that country really does care, B100 was able to raise $191,063 for the children's hospital.  This year's radiothon also pushed B100 over the $2.5 million mark for the total amount of money the station has made for St. Jude.  This money goes directly to St. Jude to help fight childhood cancer.

Over the past twelve years B100 has devleoped a passion for helping St. Jude.  During the two-day radiothon the B100 on-air staf and sales team worked together around the clock to exzecute this event.  B100 was also joined by several volunteers from the local community who gave their time to answer phones and offer moral support.

St. Jude Children's Research Hospital continues to exist through the generous support of donors.  Please call 1-800-822-6344 or visit www.stjude.org to learn more about this amazing hospital that is changing childrens lives. 

 

A big honor for Newstalk 1190 WOWO, which was ranked the number seven newstalk station in the United States by Radio and Record Magazines.  The report came complete with a full-age write-up and interview with General Manger Mark Deprez.  It's a great and well-deserved honor...congratulations to Mark, as well as WOWO's anchors and hosts for a job well done!

 

WLEG Froggy 102.7 recently helped raised nearly $10,000 for the Goshen Care at Home Hospice and the Middlebury Boys and Girls Club with Chalet Party Shoppe. 

Federated Media is supporting the St. Baldrick's foundation with an online auction to be sponsored by WTRC,WLEG,The Truth and Cold Stone Creamery